MTA Professional Plus a groundbreaking new accre

first_imgMTA Professional Plus, a ground-breaking new accreditation program for Mobile Travel Agents, was launched in Sydney yesterday by MTA CEO, Don Beattie.As MTA CEO Don Beattie launched this innovative new training program to key members of travel media at a press conference in Sydney, each of MTA’s 390 Travel Advisors around Australia received a package: an Earl Grey teabag, a bar of chocolate, a USB memory stick and an invitation to take a break, watch the enclosed video and find out how to take part.By mid-morning 10 MTA Travel Advisors had already completed the first module.The program, designed by in-house training manager Kirsty Tate, has 50 training modules in total, designed to help further educate and support MTA Advisors in their day to day business and importantly; enhance their standing as travel industry professionals.MTA CEO Don Beattie, Training Manager Kirsty Tate and Marketing & Communications Manager Kerryn Taylor.The self-paced program allows Advisors to gain accreditation within a time frame that suits their own lifestyles, and comprises nine core pathways with two optional pathways.These focus on social media, corporate, cruise, air, land product, luxury, marketing, business and professional development.“MTA Professional Plus establishes a new level of professionalism which the entire Australian travel industry stands to benefit from,” Mr Beattie said.“The various pathways are intended to help Advisors further their expertise in the capability of all MTA technology, gain master-class product knowledge, learn about small business compliance and management while providing the requisite skills needed to assist them in building client relationships and growing their business.“Each learning pathway is divided into three levels, with content accessible from any device, even offline, with Advisors knowledge and understanding of the various components assessed along the way.”MTA Professional Plus starter kit.The Professional Plus program includes some modules designed by MTA’s Head Office Support staff and key partners such as Virtuoso and CLIA to help further educate and support MTA Advisors in their development as business owners.“MTA is already known for aligning with some of the best travel experts in the industry and to ensure that they continue to grow their expertise and professionalism we at MTA devised a new learning strategy.”The assessment process is quite rigorous containing both theoretical and practical demonstration of understanding with annual maintenance modules required to maintain accreditation.Mr Beattie said that additional core elements would allow Advisors to expand their knowledge beyond the product and business development factor to gain a greater understanding of customer care, handling client interactions and enhancing their social media skills.<span data-mce-type=”bookmark” style=”display: inline-block; width: 0px; overflow: hidden; line-height: 0;” class=”mce_SELRES_start”></span>“Completing ‘MTA Professional Plus’ will enable our Advisors to market themselves as MTA Certified Travel Professionals, secure in the knowledge they will be regarded and respected as some of the best travel professionals in the industry,” he said.Australian Federation of Travel Agents chief executive, Jayson Westbury congratulated MTA on its initiative.“MTA has once again demonstrated how its market leading initiatives support its people and align with the values of AFTA by elevating its already very high standards across the entire MTA network,” Mr Westbury said.Find out more about becoming a Mobile Travel Agentlast_img

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